Dzines Digital is now a Google Certified Partner! But what does this mean exactly? And what have we had to do to achieve this status?
Well, in the words of Google, “Becoming a Google Partner means that your company is recognized for maximizing campaign success for your clients, driving client growth by maintaining clients’ campaigns, and demonstrating Google Ads skills…”
To achieve this we had to do the following:
- Become Google Certified – We passed with flying colours, averaging over 90% – this means we know the platform and can help our clients make the most of it.
- Manage client budgets of over £10,000 ad spend – This means we are trusted by our clients.
- Keep client accounts optimised – This means we have dealt with Google recommendations, accepting the useful ones and dismissing those we think may not be suitable for our client.
As with everything at Dzines, our team is dedicated to delivering client success, with Adwords we have many success stories, to give you a few examples:
1 – AWLocks – This client came to us with a failing account that was wasting his budget fast and generating enquiries from the wrong locations. We took over his account and made changes that generated in instant improvements. In August the client reported a record breaking month, with an extra £3,000 in sales. This account is currently converting at around 20%.
2 – Microblading – We set up landing pages and a campaign for a training product that was over £2,000. Our campaign converted at 12% and helped our client add over £36,000 revenue to her annual turn over. ROI (return on investment) was 900%.
3 – The ETC Group – These guys came to us with a fixed budget to test a new business idea. We set up a landing page with an instant quote form and a Google Adwords campaign. The first client came in with 2 days of the campaign going live, and more followed soon after.
There are many reasons businesses may consider using Google Adwords, paid traffic from a well managed & optimised PPC campaign should generate you new sales & business opportunities. These campaigns are scalable, and one of the fastest ways to get new eyes on your products and services.